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To challenge the status quo is hard, but inevitable, if you want to improve even the smallest piece of the universe. We all know that the only thing that is constant is change. But figuring out what that change might look like is the hardest part of the equation. That’s exactly what we came up with when we thought about how we could help our company save time and streamline its processes. Time is the only resource you can never compensate. That’s why it’s so important to us. Doing things the way you always do is easier.

On the other hand, finding new ways to do things and think outside the box is a pain. But this pain is also a secret ingredient to every invention, every great product ever created. Knowing the reasons why we do what we do has helped us focus on creating amazing things. We are happy to share them with the world and help others to solve the problems we have faced.

We used to be linkbuilders. We were an agency for link building. And like any other agency in this industry, we wanted to achieve great results, ie high rankings in SERPs with minimal effort. Easier said than done. 10 years ago, when there were not many specialized tools and software for links and SEO. Of course, like everyone else, we started by manually merging the data into Excel. Needless to say, we were not satisfied with the results and too much manual labor. It was interesting at the beginning, but soon we realized that it’s almost impossible to keep things the old way. It started to be too slow and too inefficient. We had to change things and make some parts of our processes more automated.

Have you ever wondered why it’s so important to run a full link audit and have a clean backlink portfolio of your website? Have you ever heard of Backlink Disavow in Google Search Console? OK, we know these words may sound a bit strange if you’ve just started your journey to learn all about SEO. So, let’s explain that in simple way:

Our goal is to make the best possible site for our customers. This includes a compliant link framework and the constant control of this by our agency, says Jörg Strömsdörfer (CEO). For this reason it was the logical step for us to work with the market leader in the field of backlink control in the future.

In the future we will use the tools of LRT and train our team to become experts by means of regular training programs in order to be able to offer our customers the best possible service as usual.


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