Each year more than four hundred thousand businesses are started in Australia but sadly, 20% of new businesses will fail in the first year and 60% within three years. Thankfully, a successful business expert who is the founder of Live Good Digital, a digital marketing agency is looking to help more people succeed.

Emily Jean who knows the pitfalls of starting a new business wants to help more people succeed and wants to help younger people to become a success in business.

The founder of Live Good Digital has started a new podcast called The Founder’s Club which aims to help people to become a success. Before I interviewed Emily Jean, she told me on the phone that she was passionate about helping entrepreneurs and business leaders build meaningful, successful businesses that allow them to live good lives. When I sat down with her, it was obvious how passionate she was.

The Founder’s Club podcast which can be listened to on all major problems is set to be a huge success. This is what Emily had to say when I sat down with her.

You have a podcast called the Founder’s Club, can you tell me what the podcast is about?

The Founder’s Club is all about sharing real, engaging stories from entrepreneurs at every stage of their journey. We discuss not just their successes, but also their struggles and the valuable lessons learned along the way. It’s an authentic, transparent look at entrepreneurship.

Who is your podcast aimed at and what age group do you expect to attract?

Our podcast primarily attracts young adults and aspiring entrepreneurs, generally aged between 18 to 35, who are curious about entrepreneurship or already running their own businesses.

You say that your podcast is going to be full of founders and entrepreneurs, can you give me some examples?

Absolutely! We feature diverse entrepreneurs, from small family-run businesses to founders of multimillion-dollar companies. We’ve had guests from industries like beauty and skincare, fashion, AI, health tech, and even home decor. Each guest brings a unique perspective to the table.

The COVID pandemic affected businesses around the world. It resulted in millions of businesses collapsing, but it also resulted in a lot of people starting their own business. Why do you think the COVID pandemic encouraged more people to start their own business?

COVID created an environment of necessity and opportunity. People found themselves reflecting deeply on their life and career paths. Many realized they wanted more flexibility, meaning, and control over their professional lives, leading to a boom in entrepreneurship.

Will you podcast talk about motivation to start a business and do you believe that people who listen to your podcast will be motivated to start their business?

Yes, motivation is central to our podcast. By sharing authentic, inspiring stories from successful founders, listeners are not only motivated but also equipped with actionable advice to confidently start or grow their own ventures.

What do you believe is the biggest stumbling point in a person starting a business?

I believe the biggest stumbling block is often the fear of failure or uncertainty about how to start. Many potential entrepreneurs are held back because they worry about making mistakes or fear financial instability. Our goal is to ease those fears by sharing relatable experiences and practical advice.

One of the biggest challenges a person has when thinking about starting their own business is funding. Banks have become very strict on who they will and will not lend money to. So, if banks are no longer an option for funding, what other funding sources are available?

Entrepreneurs can explore alternatives like crowdfunding, angel investors, venture capital, grants, peer-to-peer lending, and even bootstrapping—using personal savings or resources from friends and family. There are many creative ways to finance a business today.

You are having an exclusive launch party, can you tell me more about that?

We’re thrilled to mark the launch of The Founder’s Club with an exclusive event that will feature networking opportunities, engaging conversations with inspiring guests, and meaningful connections between listeners and entrepreneurs. It’s truly a celebration of entrepreneurship and community, hosted at Scape Redfern in Sydney. Scape aligns perfectly with our vision of nurturing future leaders, thanks to their consistent commitment to cultivating talent and innovation. We couldn’t imagine a better venue to celebrate our launch!

There are many podcasts out there; what makes your podcast stand out? The authenticity and diversity of our guests truly make The Founder’s Club unique. We’re committed to providing transparent, inspiring conversations—not sales pitches. Our guests include founders from well-loved brands who share real, relatable stories and actionable insights.

You say you are going to cover inspiring stories that resonate with anyone looking to innovate and succeed, but are you also going to be talking about the pitfalls and mistakes that people have made starting their own business?

Will you discuss the pitfalls and mistakes entrepreneurs have faced? Absolutely. Discussing pitfalls and mistakes is crucial, as they provide powerful lessons and reassurance that challenges are normal and part of the entrepreneurial journey.

You aim to help young people become entrepreneurs. How old were you when you became interested in business, and when did you start your first business?

I developed a passion for entrepreneurship quite young, about 14 when I graduated from high-school early to pursue a different path. However, I only formally stepped into the entrepreneurial world when I launched Live Good Digital last year. It was driven by a desire to help others achieve a healthier work-life balance and find fulfilment through their businesses.

Do you think schools should do more to encourage young people to become entrepreneurs? Definitely. Entrepreneurship education in schools would empower young people with critical thinking, creativity, and problem-solving skills. Schools could better equip students with practical tools and confidence to innovate and succeed in the real world.

How often will the podcast be broadcast, and where can people listen? New episodes are released weekly, every Monday. You can find The Founder’s Club on all major podcast platforms, including Spotify, Apple Podcasts, and Google Podcasts. We’re so excited for listeners to tune in!

Listen to the Podcast here: https://open.spotify.com/show/3kiqSke5mnlFIlC9t4xLU0?si=19b812aa43f442dc

And here:

https://podcasts.apple.com/us/podcast/founders-club/id1802430594

Warsaw, Poland – The HR industry, traditionally governed by legacy systems and outdated recruitment methods, is at a pivotal crossroads. At a time when innovation in many industries seems relentless, HR has been slow to change. Yet, an exciting new company, FejoWorkforce, founded by young visionary Atanda Oladeji, is here to rewrite the rules. The company, set to launch in November/December 2025, is preparing to introduce a groundbreaking solution that promises to revolutionize the way employers and job seekers connect and engage with each other.

For years, job seekers have been trapped in a cycle of endlessly submitting applications, with little to no response, while employers are swamped with irrelevant or poorly matched candidates. With FejoWorkforce, this paradigm is about to change. Through an innovative platform that prioritizes efficiency, engagement, and personalized experiences, FejoWorkforce is ready to disrupt an industry that desperately needs to modernize.

“The current job market is broken. Job seekers spend hours applying for roles, only to receive little feedback or no response. Employers, on the other hand, are flooded with irrelevant resumes and are often unable to find the right candidate. FejoWorkforce is here to change that. We’re building a smarter, more intuitive system where everyone — job seekers and employers — wins,” says Atanda Oladeji, the founder of FejoWorkforce.

The Problems with the Traditional Hiring System: Volume Over Quality

The traditional recruitment model is one that focuses more on volume than quality. For job seekers, this means applying to multiple job listings across various platforms, hoping for a response, but often receiving none. Employers face the daunting task of sifting through thousands of resumes, many of which are completely irrelevant to the role being offered. This cycle wastes both the time of job seekers and recruiters and is ultimately detrimental to the hiring process.

For job seekers, the job application process is exhausting. They spend hours on job boards, tweaking their resumes, and writing personalized cover letters, often to no avail. The frustration of applying to dozens or even hundreds of job listings without receiving any responses or feedback can be demoralizing. The traditional system also leads to a feeling of disconnection, as applicants rarely hear back, even if they are a good match for a role.

On the employer side, the situation is similarly inefficient. Recruiters are flooded with hundreds or even thousands of applications for each position they post. Most of these resumes are not qualified, and the sheer volume of applications makes it difficult to spot the ideal candidate. Many times, employers resort to applicant tracking systems (ATS) that rely on simple keyword matching, which misses out on many qualified candidates who may not have used the exact words the ATS is programmed to search for.

Despite the rapid evolution of technology in many industries, HR systems are still stuck in the past, relying on basic technologies that don’t account for the nuances of human skills, qualifications, and potential.

The FejoWorkforce Solution: A New Era of Smart, Engaging Recruitment

FejoWorkforce is poised to change the recruitment game by introducing a platform that offers a smarter, more efficient approach for both job seekers and employers. Instead of relying on generic, inefficient methods, FejoWorkforce uses an advanced matching algorithm that matches job seekers to positions based on their skills, experience, and online engagement.

1. Smarter Matching System: Precision Over Quantity

FejoWorkforce has designed a matching algorithm that goes far beyond basic keyword searches. The platform uses a dynamic system that takes into account a variety of factors beyond a resume, such as the applicant’s activity on the platform, the skills they actively engage with, and their career preferences. This allows job seekers to automatically receive relevant job opportunities, eliminating the need to constantly submit applications across multiple job boards.

Employers benefit from a similar system. Instead of being inundated with irrelevant resumes, they are shown only the most qualified candidates who have been ranked based on their relevance to the job, skill set, and even engagement. This precise matching reduces the need for filtering through countless applications, thus saving time and improving hiring efficiency.

2. Automatic Job Matching: No More Endless Applications

One of the most innovative aspects of FejoWorkforce is its automated matching feature. In traditional systems, candidates must manually search for roles and submit applications for each one. FejoWorkforce changes this by automatically matching candidates with job opportunities based on their profiles and the real-time data they provide about their interests, skills, and career goals.

For job seekers, this takes away the tedious task of applying to numerous positions, saving them valuable time. They no longer need to wonder whether their application has been received or if it’s the right fit for the role. The platform ensures that they’re always connected with jobs that fit their profile.

For employers, this eliminates the need to sift through thousands of applications. The system presents only the most relevant candidates, significantly improving hiring speed and accuracy.

3. Candidate Ranking Based on Engagement and Activity

FejoWorkforce doesn’t rely on static resumes alone. The platform ranks candidates based on their engagement on the site, participation in relevant discussions, skill endorsements, and other factors that indicate an active and invested candidate. This dynamic ranking system ensures that employers can access a list of candidates who are not only qualified but also engaged and proactive in their career journey.

This engagement-driven ranking helps employers find individuals who are motivated and excited about the opportunity, rather than just those who passively submit resumes without a true interest in the role.

4. Seamless, User-Friendly Experience

FejoWorkforce has been designed with simplicity and ease of use in mind. Both employers and job seekers can create profiles and set their preferences with ease. Job seekers can quickly build professional profiles that integrate with their existing resumes, showcasing their skills, experience, and professional activities in one place. Employers can access a dashboard that shows their most relevant candidates, ranked according to their matching criteria.

The platform is designed to be intuitive, guiding users through the process and making it easier for both candidates and recruiters to find the perfect fit, without the hassle of traditional job boards or recruiting systems.

The FejoWorkforce Vision: Shaping the Future of Recruitment

At the core of FejoWorkforce’s mission is a belief in the power of connection. Rather than treating recruitment as a one-sided transaction between employers and employees, FejoWorkforce is focused on building a community where both sides can engage meaningfully and mutually benefit.

“Job seekers should never feel like they are just another resume. Employers should never waste time sifting through irrelevant applications,” says Atanda Oladeji. “FejoWorkforce is about creating an ecosystem where both candidates and employers are empowered to make the right connections in the shortest time possible. The goal is to make the recruitment process more personal, efficient, and rewarding for everyone involved.”

A Transparent and Efficient Future

FejoWorkforce is designed to tackle the inefficiencies in traditional recruitment head-on, introducing a future where job seekers are no longer left in the dark, and employers are able to find the best candidates without wasting time. Through its intuitive platform and sophisticated matching system, FejoWorkforce is setting the stage for a recruitment revolution, one that prioritizes efficiency, transparency, and meaningful connections.

The Impact of FejoWorkforce on the HR Industry

The HR and recruitment industry is in dire need of change. FejoWorkforce’s innovative solution offers not just a new approach to matching candidates to jobs, but also a shift in the way both job seekers and employers view the recruitment process. The platform promotes a deeper level of engagement between candidates and employers, making the process more transparent and fostering a stronger sense of community.

FejoWorkforce is not just another job board; it’s an ecosystem built on the principles of efficiency, engagement, and personalization. As the platform prepares to launch in November/December 2025, both job seekers and employers are encouraged to follow the company’s journey.

About FejoWorkforce

FejoWorkforce was founded by Atanda Oladeji, a visionary leader determined to change the landscape of recruitment. The company is poised to disrupt the outdated systems currently dominating the HR industry and deliver innovative solutions to address the pain points experienced by both job seekers and employers. FejoWorkforce’s unique approach to recruitment emphasizes precision, engagement, and efficiency, offering a smarter way for talent and recruiters to connect.

The company is preparing to launch its innovative platform in late 2025. For more information, visit the FejoWorkforce website at www.fejoworkforce.eu/ and follow their journey on LinkedIn at FejoWorkforce LinkedIn.

OpenThatPack, a virtual trading card marketplace, is eliminating scalping, inflated prices, and the frustration of sold-outreleases by offering unlimited pack openings backed by real cards. By combining digital convenience with physicalcollectibles, the platform ensures fair pricing and constant availability for collectors worldwide.

“Spending hours at a store only to find empty shelves or overpriced resales is frustrating,” says Robert Wein, Founder ofOpenThatPack. “We created OpenThatPack to make collecting easy—no resellers, no insane prices, just instant access tothe packs you want.”

No More Scarcity or Markups

OpenThatPack provides unlimited access to packs and boxes—even hard-to-find sets—so collectors don’t have to visitmultiple stores or bid on secondary markets. Each virtual pack is linked to real trading cards held in trust until userseither request physical delivery or sell them back to the platform. By eliminating traditional retail overhead andmiddlemen, OpenThatPack ensures cheaper prices while keeping inventory available 24/7.

Scalpers have long been a problem in the trading card world, buying up stock in bulk and flipping packs at double ortriple retail prices. OpenThatPack removes this frustration by offering direct access to inventory without the risks of face-to-face transactions or price gouging. “Some packs may naturally trade above MSRP due to demand,” Wein explains, “butour goal is to prevent extreme markups while providing a safe, reliable way to collect.”

Fair Pricing and Simple User Experience

When users open packs on OpenThatPack, the experience mirrors the excitement of physically tearing into foilwrappers. Cards appear on screen, flipping over one by one to reveal what’s inside. If a user wants the physicalcards, the platform offers express global shipping. For duplicates or lower-value pulls, a built-in buyback systemprovides instant resale options at competitive prices.

“Our buyback program often beats typical market rates,” Wein notes. “Collectors don’t have to deal with listing auctions,negotiating with buyers, or packing and shipping—it’s all handled in one click.” High-value cards can also be cashed outimmediately through the platform’s proprietary system, giving collectors instant liquidity.

Addressing Collector Frustrations

Beyond fair pricing, OpenThatPack solves many frustrations collectors face. The platform offers high-demand and out-of-print sets, eliminating the disappointment of waiting in line only to leave empty-handed. It also removes the risks ofmeeting strangers for trades or sales.

“One of the biggest advantages is convenience,” says Wein. “People can use OpenThatPack from their living room, ontheir phone during a commute, or even while on vacation. No more waiting, no more overpaying, and no more worryingabout whether a seller is legit.”

Looking Ahead

Currently focused on Pokémon, Yu-Gi-Oh!, MTG, and Japanese sets, OpenThatPack plans to expand its inventory based oncollector demand. Future features will include tournaments, gamified missions, and a community marketplace to enhancethe experience.

“It’s a new concept, and some might be skeptical,” Wein acknowledges. “That’s why we offer a $10 deposit option—soanyone can try it with minimal risk. We built this platform out of personal frustration with the traditional trading cardmarket. Opening a pack should be fun, not stressful or overpriced.”

For more information or to start opening packs, visit openthatpack.com. The platform is live via web app, with iOS andAndroid apps launching soon.