Universal Music Group Creative Director and UNICEF Ambassador Leland DeWayne witnessed attending the 2019 Nickelodeon Kid’s Choice Awards Saturday night in Los Angeles, California
Los Angeles, CA — The 2019 Hollywood Awards Season has entered into its full swing. Award shows are becoming nearly a weekly occurrence for the area’s hosting entertainment districts. Multitudes of vacationers and fans, media staff and Hollywood personalities have recently converged on the thoroughfares of this prominent global city.
The Kid’s Choice Awards is no doubt a favorite among many. The awards ceremony, known for its pranking-tone and comedic antics, brings awareness to issues affecting the earth’s young while honoring the Hollywood figures they adore. Major award show politics simply do not exist within the Nickelodeon Kid’s Choice Awards. Children from around the world deliver their referendums determining the winner of each category.
For local Californians, the Hollywood Area events offer a night to unwind, whether delving into work or pleasure, in some of the planet’s most desiderate environments.
The atmosphere surrounding the 2019 Kid’s Choice Awards indeed was, “Slime! Slime! Slime!” as more than a hundred young entertainment fans chanted from the stage-pits, covered with speckles of the infamous Nickelodeon Green Slime. Music producer and modern hip-hop mogul DJ Khaled hosted the event, held at the Galen Center in Los Angeles, California Saturday night. The awards ceremony aired lived on the Nickelodeon Network’s prime channel, March 23rd at 8p.m. ET/PT. Millions of children observed the event globally, while remotely partaking in an awards show experience tailored specifically for them.
Well known Hollywood Area Creative Director and Recording Executive Leland Yeshua DeWayne attended the children’s awards ceremony Saturday evening. The executive arrived by himself, wearing a dark denim from the Tellason John Graham Mellor collection, Michael Kors embroidered dress shirt, and a fitted long-cut Faherty hooded sweater. Leaving the University of Southern California’s Galen Center, he “grabbed a quick bite to eat with [area] friends at the West Hollywood Roscoe’s Chicken and Waffles restaurant before later entering the Frankie’s (Private): EP & LP Lounge” (TMZ).
“Actor Chris Pratt, Aladdin‘s Will Smith, social media star David Dobrik and Josh Peck were among those who joined the ranks of stars slimed over the years” (Hollywood Reporter).
Local Hollywood media representatives spoke with L. DeWayne at the awards show, he said “I think it’s amazing all these people come out to support their young fans. Less the cost of new attire and a driver, some Hollywood influencers would rather sit at home tonight, and we all live, like, 15 miles away. I know traffics isn’t all that in L.A., but ya gotta get dressed and come out one-time for the kids, huh. They’ll be the ones leading us soon! ‘Got my Saturday night jeans on.”
With the flashing of local media photographer’s HD-camera lenses and the modelesque behavior from even some of Hollywood’s most comedic, the famous orange carpet included the arrivals of The Migos, Jennifer Hudson, Janelle Monáe, Tyga, Frankie Grande, Adam Sandler, Chris Pratt, Caleb McLaughlin, and others.
“The hottest stars lit up the orange carpet in fierce and fun outfits at Nickelodeon’s 2019 Kids’ Choice Awards” (Entertainment Tonight | ET Online).
The executive also attended the iHeartRadio Music Awards, televised live nationwide via local Fox Networks, March 14, 2019. In accordance with FCC regulation, the company’s local network system cannot transfer to the Disney Company with their new acquisition deal, considering the Walt Disney Company is already in ownership of broadcast company ABC.
“Media staff spoke with Leland DeWayne backstage at the awards Thursday night; he gave his thoughts in regards to the recent moves by Disney, stating, “[There is] no doubt that Disney’s purchasing of Fox Studios is going to have a major effect on the entertainment industry as a whole. [Disney has] acquired many contracts, copyrights and companies over the years, and has really become the largest conglomerate operating from Hollywood, California” (NBC29 | Charlottesville).
‘The biggest, slimiest, surprise-iest awards show’ returned better than ever for one of the year’s most epic nights. Highlights of the show include a dance-off between host DJ Khaled and teen YouTube star JoJo Siwa, a sneak peek of the Paramount Pictures and Nickelodeon Movies upcoming live-action Dora and the Lost City of Gold, an early preview of Disney’s Aladdin, and a mega appearance from the cast of DC Comic’s Shazam.
Multi-platinum hip-hop group Migos delivered fans a performance of their top singles “Walk It Talk It”, “Stir Fry” and newly released “Pure Water”. Attendees were also treated to a special melody of “Best Day Ever” and the animated show’s theme song, from the Broadway cast of Sponge Bob SquarePants: The Broadway Musical. An exclusive performance from Fifth Harmony’s Ally Brooke kicked off the show’s orange carpet arrivals.
The highly desired Nickelodeon orange blimp award honored kid’s choice recipients respecting a variety of categories from television and film, to music and social media.
Favorite Group, Male Artist, and Female Artist categories were awarded to Maroon 5, Shawn Mendez, and Ariana Grande. Ariana Grande’s “Thank U, Next” single also took home the year’s Favorite Song award. Favorite Social and Global Music Star categories were won by JoJo Siwa and Taylor Swift. And, DJ Khaled’s single “No Brainer” featuring Justin Bieber, Chance the Rapper, with Quavo won Favorite Collaboration.
Zendaya again won this year’s Favorite Female TV Star, referencing her role on the Disney Channel show K.C. Undercover and highlighting her impact as a child influencer. Other big wins in TV include Fuller House, Riverdale, America’s Got Talent, and SpongeBob SquarePants. Ellen DeGeneres won the award of Favorite TV Host.
Adam Sandler and Selena Gomez won the Favorite Male and Female Animated Voice awards for their roles in Hotel Transylvanian 3: Summer Vacation. Avengers: Infinity War won in the Favorite Movie category, while Incredibles 2 won Favorite Animated Movie.
Chris Pratt was awarded the Favorite Butt-Kicker Award for his leading role in Jurassic World: Fallen Kingdom. And, Robert Downey Jr. accepted the award for Favorite Superhero as Tony Stark/Iron Man in Marvel’s the Avengers: Infinity War.
“Leland Yeshua DeWayne is known notoriously among Los Angeles’ community of industry suits and creatives locally [within] the city. As a prominent creative director who dabbles in almost every inch of the city’s entertainment industries, he has worked closely on music concepts, as well as music in film, with artists at the top of Universal’s catalogue; [and] leading the creation of projects for performers including Rihanna, Jay-Z, Kanye West, Ariana Grande, Nick Jonas, J Cole, Cassie, Rita Ora, Drake, Demi Lovato, and Nicki Minaj [and others]” (CBS 8 | San Diego).
(Viacom Media Networks/Nickelodeon)
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